The Master of Science in Applied Business Analytics can help you master the high demand business intelligence skills necessary to stand out as a problem solver, decision maker, strategic thinker, and communicator in any industry. Using problem-solving exercises, you will learn to use data mining techniques and apply business and big data analytics to help you meet your organization’s business objectives. You’ll develop and apply critical thinking skills and create better management analytics tools to use in business process and decision-making. 

Degree Program Objectives

In addition to the institutional and degree level learning objectives, graduates of this program are expected to achieve these learning outcomes:

  • Construct descriptive, predictive, and prescriptive analytical models.
  • Use text mining, data mining, sampling, and data collection techniques in the processes of model building for data analysis.
  • Define and quantify business problems for the purposes of analytical investigation and decision-making.
  • Analyze the interpretation of results and outputs from statistical analysis operations.
  • Communicate statistical and analytical results and reports for the purpose of decision-making.

Degree at a Glance

Institutional Requirements3
Core Requirements18
Major Requirements9
Final Program Requirements6
Elective Requirements6
Total Semester Hours42

Degree Program Requirements

Institutional Requirements (3 semester hours)

BUSN604Fundamentals of Business Analysis3
Total Semester Hours3

Students are required to take BUSN604  as the first course. If you have a bachelor's degree in a business program that is accredited by ACBSP, AACSB, or IACBE, you are NOT required to take the course listed above, and instead may take one master’s-level elective course. 

Core Requirements (18 semester hours)

BUSN660Advanced Analytics I3
BUSN661Advanced Analytics II3
BUSN662Applied Advanced Analytics3
ECON600Managerial Economics3
FINC600Corporate Finance3
MKTG600Marketing Management3
Total Semester Hours18

Major Requirements (9 semester hours)

Select 3 courses from the following:9
Data Mining
Text Mining
Predictive Analytics
Optimization and Simulation
Data Management
Enterprise Analytics
Total Semester Hours9

Final Program Requirements (6 semester hours)

ANLY699Analytics Project 16
Total Semester Hours6

Elective Requirements (6 semester hours) 

Select any graduate courses not already taken to fulfill the requirements listed above.6
Total Semester Hours6