The undergraduate certificate in Visual Communications introduces you to the basic fundamentals of graphic design, animation, image manipulation, image enhancement, and image storage. You’ll learn how to design, develop, and deploy moving text and graphics to create dynamic and interactive digital experiences. This online program also provides an introduction to website design and development to help you obtain a well-rounded set of visual design skills. This certificate program is intended for undergraduate students who seek to heighten their knowledge of visual communication without committing to an academic degree program.

This hands-on program covers the Site Development Associate curriculum and the Web Design curriculum of the CIW Web Foundations Associate certification. After completing this certificate, you may consider pursuing your CIW Web Design Specialist certification.

Certificate Objectives

Upon completion of this program, the student will be able to:

  • Discuss the purpose and usage of smart objects, layers and vectors in editing, also differentiate between a raster image and a vector image; also detail the layer concepts of hiding, linking, and setting layer styles.
  • Detail the capabilities of Adobe Photoshop as a tool for editing and restoring digital images; also describe the process for enhance digital images by manipulating sharpness, color, contrast, hue, brightness and resolution.
  • Appraise the principles and concepts of effective design for organizing information, performing site design, and determining the navigation structure.
  • Assess the principles for designing Web pages, including the content, typography, colors, images, and page layout; also examine the use of style sheets to enhance reusability and to design consistent interfaces.
  • Compare and contrast the various image file formats on the Web, including GIF, JPG, PNG, and SVG.
  • Assess the utility of Adobe Flash technology in streaming animations on Web sites; also assess the use of tweens, anchors, guides, and onions skins to develop Web animations.

Certificate Requirements (18 semester hours)

DSIN141Image Enhancement using Adobe Photoshop3
DSIN143Design Using Adobe InDesign3
DSIN241Illustration & Design Using Adobe Illustrator3
WEBD121Web Development Fundamentals3
WEBD221Intermediate Web Development (Prerequisite: WEBD121 - Web Development Fundamentals)3
WEBD300User Interface Design (Prerequisite: WEBD121 - Web Development Fundamentals)3
Total Semester Hours18